Discover the qualities, values, and needs of your perfect clients.
Learn how to validate and refine your client profile using AI tools, social listening, and direct conversations.
Craft a personalized statement to guide your practice growth and attract ideal clients.
About the Perfect Client Profile Worksheet
This worksheet is designed for mediators, dispute resolution professionals, lawyers, coaches, and service-based entrepreneurs who want to build a thriving, sustainable practice. Whether you're starting out or refining your business strategy, this resource will help you gain clarity on your perfect client, spot the right fit, and develop effective marketing strategies.

Meet Your Guide: Susan Guthrie
Susan Guthrie, Esq. is a nationally recognized attorney, mediator, and practice-building coach with more than 30 years of experience helping professionals create sustainable and successful businesses. As the Immediate Past Chair of the American Bar Association Section of Dispute Resolution, Susan has been at the forefront of innovation in mediation and legal practice. She is also the host of multiple top-ranked podcasts, including The Practice Playbook Podcast, and a #1 Amazon best-selling author.
Ready to Attract Your Perfect Clients?
Download our free Perfect Client Profile Worksheet now and start building a thriving practice.
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